The Brand Designer we're after thinks in systems, designs with intent, and ships work that elevates the whole brand. What you're really weighing is $51,000 - $74,000 against 4 years, with creative ownership and McDonalds growth tipping the scale.
Key Responsibilities
- Frame the design rationale so mid-level approvers feel smart agreeing with you
- Map where Interaction Design and Sketch overlap, then live in that messy middle
- Shape the visual language of McDonalds's social, email, and ad creative
- Curate and art-direct a consistent visual feed across owned channels
- Test headline rhythm by reading every option aloud before shipping one
- Storyboard and direct photo, video, and content shoots end to end
- Hand engineering specs tight enough that the build matches the mock
- Map the emotional arc of a launch video, beat by beat, before a frame is shot
What You'll Bring
- Solid A/B Testing grounding, plus Zeplin you can pick up on the fly
- Storytelling instincts that turn data into a decision
- A history of leaving creative processes better than you found them
- The discipline to finish the boring 20% that makes the rest matter
- 5 years of Micro-Interactions práctica, plus a hunger for what's next
- A point of view on McDonalds's space, sharpened by your own reading
- Comfort owning the unglamorous middle of a freelance project
McDonalds was founded on a hunch that creative could be far less awful, and Hobbs turned out to be the perfect place to prove it. The door to every manager at McDonalds is genuinely open, calendar permitting and politics aside.
We reward your Zeplin with $51,000 - $74,000, surround it with mentorship and benefits, and let your schedule flex around Hobbs.
Currently hiring in Hobbs, NM, with a fresh listing as of today.
Your next opportunity in creative starts with a single application.